A great piece mate, we need to take creative incubation more seriously.

stonish…disorder. Sometimes, the ants put down a package in the wrong place or get lost and run in circles. When you do nothing, you interrupt the steady stream of new information. Your subconscious has time to clean up, organize packages, and build new connections. The results are astonishing.
The Surprising Power of Doing Absolutely Nothing
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Moreno Zugaro
Loudt Darrow
·Follow
Nov 25, 2020
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A great piece mate, we need to take creative incubation more seriously. I let my subconscious do the cleanup while I do literal cleaning.
We're both dusting off corners and surfaces. My subconscious finds ideas. And I keep finding—for some inexplicable reason—stranded pens.
Fantastic job 👏👏
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Written by Loudt Darrow1.1K Followers
·23 Following
Humor writer, great at small talk, and overall an extremely OK person
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